{"id":5968,"date":"2024-05-10T16:59:00","date_gmt":"2024-05-10T16:59:00","guid":{"rendered":"https:\/\/joinfruit.com\/?p=5968"},"modified":"2024-06-11T17:04:59","modified_gmt":"2024-06-11T17:04:59","slug":"ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo","status":"publish","type":"post","link":"https:\/\/joinfruit.com\/en\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/","title":{"rendered":"Ortofrutta Connect: Joinfruit and Rurall's experience with digital evolution in the field"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Today, during the final day of Macfrut 2024, the event was successfully held <em>\u201c<\/em><strong><em>Ortofrutta Connect<\/em><\/strong>\u201d, jointly organised by <strong>JOINFRUIT <\/strong>e <strong>RURALL \u2013 Rural &amp; Urban Digital Hub<\/strong> to offer a valuable opportunity to reflect on the <strong>New frontiers of digital innovation in the fruit and vegetable sector.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The event provided an opportunity to open a specialised dialogue on the potential of technology for <strong>improve productivity, sustainability and profitability<\/strong> in agriculture.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Joinfruit has undertaken the digitisation of agronomic management with <strong>Diagram Group<\/strong>, while with Rurall and Or\u00f2bix he has started the experimentation of <strong>Solutions for quality control of agricultural products in the field<\/strong> <strong>AI-based <\/strong>on some apple orchards, realising the project \u201c<em>Ortofrutta Connect: Artificial Intelligence and image collection and management to help farms<\/em>\u201dwithin the framework of the Operational Programme 2024-2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cWe chose this project<\/em> \u2013 he recounted the <strong>Joinfruit Director Bruno Sacchi<\/strong> \u2013 <em>to add value to our produce through digital traceability, to improve the planning of field interventions as well as planning during delivery, and to pursue environmental sustainability that goes hand in hand with economic sustainability: for us, investing in digital technologies primarily means aiming to bring greater income to our producers, through simple systems that are not too invasive to their farms\u201d daily agronomic practices and that generate cost savings.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The solution offered by Rurall is simple<\/strong> and meets these needs: through cameras positioned on tractors working daily in the fields, it has been possible <strong>collecting images <\/strong>providing<strong> <\/strong>farmers the information they need to anticipate agronomic choices, including <strong>growth and number of fruits, degree of ripeness and colouration, product quality, leaf yellowing, pathogens or insect appearance<\/strong>. A tool that therefore allows us to anticipate possible scenarios in the field, consequently reducing treatment costs and environmental impact, and at the same time improving <strong>programming being conferred<\/strong>: \u201c<em>a correct estimation of production<\/em> \u2013 Sacchi continues \u2013 <em>This leads us to better cell planning, while the transfer of product quality allows for better post-harvest storage management.<\/em>\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A project, therefore, that allowed an important valorisation of the data collected in the field, <strong>fundamental to talking about product traceability and quality<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cThe agri-food sector<\/em> \u2013 underlines <strong>Alessandra Bonetti<\/strong>, <strong>General Manager of Rurall<\/strong> - <em>faces challenges that are answered <\/em><strong><em>in digital innovation and technology<\/em><\/strong><em>, which represent the path to follow to obtain healthy, authentic and sustainable products. We are therefore no longer talking about yield for its own sake, but rather about <\/em><strong><em>accessible and quality productions<\/em><\/strong><em> thanks to the adoption of regenerative agricultural practices, which involve digitalisation and data acquisition, i.e. knowledge. And precisely on the topic of data and knowledge<\/em> \u2013 adds Bonetti \u2013 <em>Rurall, through the Infragri project, is committed to supporting the agricultural sector in collecting data to implement sustainable practices. Joinfruit \u2013 <\/em>concludes the General Manager of Rurall<em> has understood the potential of a <\/em><strong><em>systemic and integrated approach<\/em><\/strong><em> and has applied it to enhance production and guarantee product traceability and supply chain transparency<\/em>\u201d.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Stefano Faris\u00e8, Head of AI Manufacturing Division, Or\u00f2bix<\/strong>, provided an interesting overview of <strong>precision fruit-growing<\/strong>, explaining the potential of AI and machine learning in optimising apple collection and delivery processes, while <strong>Gianluca Ferrari, co-founder of Hypermeteo<\/strong>, explored the relationship between climate change and digital technologies, explaining how the digital revolution can be a glue between different sectors by collecting data that can interact with each other.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, <strong>Aurora Cavallo, Director Condifesa Cuneo<\/strong>, he stressed how innovation is a lever to focus on in order to adapt the agricultural risk management system to current changes in the climate scenario, while <strong>Serena Selvetti, Head of Agriculture 4.0, Consorzi Agrari d\u2019Italia,<\/strong> illustrated the possibilities of participating in the <strong>Call M2C1 I2.3<\/strong>, \u201cInnovation and mechanisation in the agri-food sector\u201d, which foresees <strong>incentives (from 65% to 80%) <\/strong>on investments to improve the agricultural machinery fleet and <strong>to the introduction of precision farming systems for innovation <\/strong>and the efficiency of agricultural production.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<em>Ortofrutta Connect<\/em>\u201dis currently being trialled on three different farms within the Joinfruit group, and the objective for the coming years is\u201c<em>broaden the range of producers<\/em> - concludes <strong>Sacks<\/strong> - <em>to further improve image results. Furthermore, we want to train and inform the widest possible number of member companies on the project's evolution.<\/em>.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Oggi, durante l\u2019ultima giornata di Macfrut 2024, si \u00e8 tenuto con successo l\u2019evento \u201cOrtofrutta Connect\u201d, organizzato congiuntamente da JOINFRUIT e RURALL \u2013 Rural &amp; Urban Digital Hub per offrire una valida occasione di riflessione sulle nuove frontiere dell\u2019innovazione digitale nel settore ortofrutticolo. L\u2019evento ha rappresentato l\u2019opportunit\u00e0 di aprire un dialogo specializzato sulle potenzialit\u00e0 della tecnologia [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5969,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[148,146,99,145,144,38,149,44,43,42,143,147],"class_list":["post-5968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-e-media","tag-agricoltura-digitale","tag-diagram-group","tag-frutteti","tag-ia","tag-intelligenza-artificiale","tag-joinfruit","tag-mele","tag-op","tag-organizzazione-di-produttori-ortofrutticoli","tag-piemonte","tag-rurall","tag-tracciabilita-digitale"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo - Joinfruit<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/joinfruit.com\/en\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo - Joinfruit\" \/>\n<meta property=\"og:description\" content=\"Oggi, durante l\u2019ultima giornata di Macfrut 2024, si \u00e8 tenuto con successo l\u2019evento \u201cOrtofrutta Connect\u201d, organizzato congiuntamente da JOINFRUIT e RURALL \u2013 Rural &amp; Urban Digital Hub per offrire una valida occasione di riflessione sulle nuove frontiere dell\u2019innovazione digitale nel settore ortofrutticolo. L\u2019evento ha rappresentato l\u2019opportunit\u00e0 di aprire un dialogo specializzato sulle potenzialit\u00e0 della tecnologia [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/joinfruit.com\/en\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/\" \/>\n<meta property=\"og:site_name\" content=\"Joinfruit\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/joinfruit\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-10T16:59:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-11T17:04:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/joinfruit.com\/wp-content\/uploads\/2024\/06\/Tavolo-relatori_1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"FlaviaUfficioStampa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"FlaviaUfficioStampa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/\"},\"author\":{\"name\":\"FlaviaUfficioStampa\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#\\\/schema\\\/person\\\/d194b9ac6089cd7af6461eeab53e8917\"},\"headline\":\"Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo\",\"datePublished\":\"2024-05-10T16:59:00+00:00\",\"dateModified\":\"2024-06-11T17:04:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/\"},\"wordCount\":764,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/joinfruit.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Tavolo-relatori_1-scaled.jpg\",\"keywords\":[\"agricoltura digitale\",\"Diagram Group\",\"frutteti\",\"IA\",\"Intelligenza Artificiale\",\"Joinfruit\",\"mele\",\"OP\",\"Organizzazione di Produttori Ortofrutticoli\",\"Piemonte\",\"Rurall\",\"tracciabilit\u00e0 digitale\"],\"articleSection\":[\"News e Media\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/\",\"url\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/\",\"name\":\"Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo - Joinfruit\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/joinfruit.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Tavolo-relatori_1-scaled.jpg\",\"datePublished\":\"2024-05-10T16:59:00+00:00\",\"dateModified\":\"2024-06-11T17:04:59+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/joinfruit.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Tavolo-relatori_1-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/joinfruit.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Tavolo-relatori_1-scaled.jpg\",\"width\":2560,\"height\":1920,\"caption\":\"Macfrut convegno agricoltura digitale Joinfruit\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/2024\\\/05\\\/10\\\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/joinfruit.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#website\",\"url\":\"https:\\\/\\\/joinfruit.com\\\/\",\"name\":\"Joinfruit\",\"description\":\"L&#039;unione fa la frutta\",\"publisher\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/joinfruit.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#organization\",\"name\":\"Joinfruit\",\"url\":\"https:\\\/\\\/joinfruit.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/joinfruit.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/LOGO-JOINFRUIT_vett-03.png\",\"contentUrl\":\"https:\\\/\\\/joinfruit.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/LOGO-JOINFRUIT_vett-03.png\",\"width\":374,\"height\":84,\"caption\":\"Joinfruit\"},\"image\":{\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/joinfruit\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/joinfruit\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC692yZONbUG_1c2mS_QyiCQ\",\"https:\\\/\\\/www.instagram.com\\\/joinfruit_\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/joinfruit.com\\\/#\\\/schema\\\/person\\\/d194b9ac6089cd7af6461eeab53e8917\",\"name\":\"FlaviaUfficioStampa\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2afa6f8b99e6e1d46b65b492b23a1bb426023434f07eac98da3ea7e18513c190?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2afa6f8b99e6e1d46b65b492b23a1bb426023434f07eac98da3ea7e18513c190?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2afa6f8b99e6e1d46b65b492b23a1bb426023434f07eac98da3ea7e18513c190?s=96&d=mm&r=g\",\"caption\":\"FlaviaUfficioStampa\"},\"url\":\"https:\\\/\\\/joinfruit.com\\\/en\\\/author\\\/flaviaufficiostampa\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ortofrutta Connect: Joinfruit and Rurall's experience with digital evolution in the field - Joinfruit","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/joinfruit.com\/en\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/","og_locale":"en_GB","og_type":"article","og_title":"Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo - Joinfruit","og_description":"Oggi, durante l\u2019ultima giornata di Macfrut 2024, si \u00e8 tenuto con successo l\u2019evento \u201cOrtofrutta Connect\u201d, organizzato congiuntamente da JOINFRUIT e RURALL \u2013 Rural &amp; Urban Digital Hub per offrire una valida occasione di riflessione sulle nuove frontiere dell\u2019innovazione digitale nel settore ortofrutticolo. L\u2019evento ha rappresentato l\u2019opportunit\u00e0 di aprire un dialogo specializzato sulle potenzialit\u00e0 della tecnologia [&hellip;]","og_url":"https:\/\/joinfruit.com\/en\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/","og_site_name":"Joinfruit","article_publisher":"https:\/\/www.facebook.com\/joinfruit\/","article_published_time":"2024-05-10T16:59:00+00:00","article_modified_time":"2024-06-11T17:04:59+00:00","og_image":[{"width":2560,"height":1920,"url":"https:\/\/joinfruit.com\/wp-content\/uploads\/2024\/06\/Tavolo-relatori_1-scaled.jpg","type":"image\/jpeg"}],"author":"FlaviaUfficioStampa","twitter_card":"summary_large_image","twitter_misc":{"Written by":"FlaviaUfficioStampa","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/#article","isPartOf":{"@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/"},"author":{"name":"FlaviaUfficioStampa","@id":"https:\/\/joinfruit.com\/#\/schema\/person\/d194b9ac6089cd7af6461eeab53e8917"},"headline":"Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo","datePublished":"2024-05-10T16:59:00+00:00","dateModified":"2024-06-11T17:04:59+00:00","mainEntityOfPage":{"@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/"},"wordCount":764,"commentCount":0,"publisher":{"@id":"https:\/\/joinfruit.com\/#organization"},"image":{"@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/#primaryimage"},"thumbnailUrl":"https:\/\/joinfruit.com\/wp-content\/uploads\/2024\/06\/Tavolo-relatori_1-scaled.jpg","keywords":["agricoltura digitale","Diagram Group","frutteti","IA","Intelligenza Artificiale","Joinfruit","mele","OP","Organizzazione di Produttori Ortofrutticoli","Piemonte","Rurall","tracciabilit\u00e0 digitale"],"articleSection":["News e Media"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/","url":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/","name":"Ortofrutta Connect: Joinfruit and Rurall's experience with digital evolution in the field - Joinfruit","isPartOf":{"@id":"https:\/\/joinfruit.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/#primaryimage"},"image":{"@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/#primaryimage"},"thumbnailUrl":"https:\/\/joinfruit.com\/wp-content\/uploads\/2024\/06\/Tavolo-relatori_1-scaled.jpg","datePublished":"2024-05-10T16:59:00+00:00","dateModified":"2024-06-11T17:04:59+00:00","breadcrumb":{"@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/#primaryimage","url":"https:\/\/joinfruit.com\/wp-content\/uploads\/2024\/06\/Tavolo-relatori_1-scaled.jpg","contentUrl":"https:\/\/joinfruit.com\/wp-content\/uploads\/2024\/06\/Tavolo-relatori_1-scaled.jpg","width":2560,"height":1920,"caption":"Macfrut convegno agricoltura digitale Joinfruit"},{"@type":"BreadcrumbList","@id":"https:\/\/joinfruit.com\/2024\/05\/10\/ortofrutta-connect-esperienza-joinfruit-con-evoluzione-digitale-in-campo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/joinfruit.com\/"},{"@type":"ListItem","position":2,"name":"Ortofrutta Connect: l\u2019esperienza di Joinfruit e Rurall con l\u2019evoluzione digitale in campo"}]},{"@type":"WebSite","@id":"https:\/\/joinfruit.com\/#website","url":"https:\/\/joinfruit.com\/","name":"Joinfruit","description":"Unity makes fruit","publisher":{"@id":"https:\/\/joinfruit.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/joinfruit.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/joinfruit.com\/#organization","name":"Joinfruit","url":"https:\/\/joinfruit.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/joinfruit.com\/#\/schema\/logo\/image\/","url":"https:\/\/joinfruit.com\/wp-content\/uploads\/2023\/11\/LOGO-JOINFRUIT_vett-03.png","contentUrl":"https:\/\/joinfruit.com\/wp-content\/uploads\/2023\/11\/LOGO-JOINFRUIT_vett-03.png","width":374,"height":84,"caption":"Joinfruit"},"image":{"@id":"https:\/\/joinfruit.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/joinfruit\/","https:\/\/www.linkedin.com\/company\/joinfruit\/","https:\/\/www.youtube.com\/channel\/UC692yZONbUG_1c2mS_QyiCQ","https:\/\/www.instagram.com\/joinfruit_\/"]},{"@type":"Person","@id":"https:\/\/joinfruit.com\/#\/schema\/person\/d194b9ac6089cd7af6461eeab53e8917","name":"FlaviaPress Office","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/2afa6f8b99e6e1d46b65b492b23a1bb426023434f07eac98da3ea7e18513c190?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2afa6f8b99e6e1d46b65b492b23a1bb426023434f07eac98da3ea7e18513c190?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2afa6f8b99e6e1d46b65b492b23a1bb426023434f07eac98da3ea7e18513c190?s=96&d=mm&r=g","caption":"FlaviaUfficioStampa"},"url":"https:\/\/joinfruit.com\/en\/author\/flaviaufficiostampa\/"}]}},"_links":{"self":[{"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/posts\/5968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/comments?post=5968"}],"version-history":[{"count":0,"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/posts\/5968\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/media\/5969"}],"wp:attachment":[{"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/media?parent=5968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/categories?post=5968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/joinfruit.com\/en\/wp-json\/wp\/v2\/tags?post=5968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}